The decision by the Saudi Arabian government to launch the Tourist e-Visa in September 2019 has opened a window of opportunity for the legalization of Umrah DIY journeys. This study shares the travel motives and factors that support and facilitate the decision for Umrah DIY.
Sunway University Valedictorian, Irene Ng Wei Na shares about her enriching journey in events education at Sunway University. In this article, Irene shares about how Sunway University has shaped her personality and skills, in preparing her for a fulfilling career.
By Evelyn Loh Geok Yan and Belinda Fong Chong Lynn
This article discusses how events education is expected to change in the future. During the pandemic, events education enabled educators and learners to adapt to the online environment thereby adapting new skillsets to remain relevant. To make learning more meaningful and motivating, events…
By Dr Teh Pek Yen and Associate Professor Dr Derek Ong Lai Teik
Ipoh – a serene city tucked away in the northwestern part of Peninsular Malaysia has predominantly been a detour for tourists (both local and international) sojourning between the north and the south. This article talks about the need to preserve Ipoh’s authentic heritage.
Sunway University’s Sustainable Business Cluster secured the Toshiba Foundation Grant 2022. The cluster is spearheaded by Dr Tan Ai Ling of SHSM along with co-researchers Prof Susela Devi K. Suppiah, (Director of Centre for Accountability & Governance Research), Dr Sivakumari Supramaniam (…
Lee Yoke Yin, a graduate of the Diploma in Events Management, who is currently employed by the Great Heart Charity Association, shared her roles, responsibilities, and aspirations during a recent Community Service sharing session. The Community Service subject is part of the students’ graduating…
This article highlights how virtual reality could be used to improve tourist and customer engagement and experience. Virtual reality presents the opportunity to be embedded in various aspects of the hospitality industry including airlines, hotel booking, hotel accommodations, and food and beverage…
In existing studies, research tourism has been examined in a narrow way without broadly considering research as the search for knowledge and discovery. This article introduces six types of Research-related Tourism (RrT) which can further serve as a useful tool for tourism destination planning and…
Recovering economies across the world will be driving countries forward in the post-pandemic era. COVID-19 surely has brought a lot of decline in revenue for the tourism industry. Picking up from where they left off might not be the best option forward but perhaps the new normal and way of life…
