Dr Tiamiyu Tosin Ahmed

Dr Tiamiyu Tosin Ahmed

  • Lecturer
Department of Marketing Strategy & Innovation

Biography

Dr Tosin presently serves as a Lecturer at the Sunway Business School. He has a varied professional background, having worked across diverse continents such as Africa, Asia, and Europe. His academic achievements include a Doctor of Business Administration with a specialization in Marketing from the Azman Hashim International Business School at the University of Technology Malaysia. Additionally, he earned a Master of Management from the International Islamic University Malaysia (IIUM). His diverse expertise is further validated by his certifications as a Certified Travelport Professional (TRAVELPORT Galileo) and a Certified Guest Service Professional, earned from the American Hotel & Lodging Educational Institute, Florida, USA. 

Academic & Professional Qualifications

Doctor of Business Administration Marketing, Universiti Teknologi Malaysia, Malaysia (2020)
Master of Management, International Islamic University Malaysia, Malaysia (2016)

Research Interests

  • Consumer behaviour
  • Sharing Economy
  • Sustainable Tourism/Marketing

Teaching Areas

  • Marketing

Notable Publications

2023 -

Tiamiyu, T. (2023) “Plastic Waste Pollution in The Nigerian Tourism Sector - Who Is Responsible?”, Crowther, D and Quoquab, F. (Ed.) Socially Responsible Plastic (Developments in Corporate Governance and Responsibility, Vol. 19), Emerald Publishing Limited, Bingley, pp. 89-103. [Scopus, WOS index]

2022 -

Tiamiyu, T., Quoquab, F., & Mohammad, J. (2022) Antecedents of Guest Booking Intention in the Home-Sharing Industry: Lessons Learned from Airbnb. International Journal of Hospitality & Tourism Administration, [Scopus, WOS index] 

2022 -

Tiamiyu, T., Quoquab, F., & Mohammad, J. (2022). Muslim tourists’ intention to book on Airbnb: The moderating role of gender. Journal of Islamic Marketing, 13(3), 608-627 [Scopus, WOS index] 

2020 -

Tiamiyu, T., Quoquab, F., & Mohammad, J. (2020). Antecedents and Consequences of Tourists’ Attachment in Driving Guests’ Booking Intention: A Case of Airbnb, Malaysia. International Journal of Culture, Tourism, and Hospitality Research, 14(4), 525-544 [Scopus, WOS index] 

2020 -

Tiamiyu, T., Quoquab, F., & Mohammad, J. (2020). To switch or not to switch… The role of tourists’ psychological engagement in Airbnb Malaysia. International Journal of Tourism Cities, 6(1), 175-196 [Scopus, WOS index]