The Bachelor of Arts (Honours) in Advertising and Branding degree programme aims to nurture creative thinkers with the skills and knowledge to investigate, analyse, conceptualise and present visual information and creative ideas. Students will acquire the necessary depth and breadth of specialised and contextual knowledge to address a range of appropriate advertising problems in industry.
Intakes: January, April, September
Full-time: 3 Years
The Bachelor of Business Analytics (Honours) provides students with the knowledge and applied skills in Big Data processing to effectively deal with the rapidly emerging field of Business Analytics.
Intakes: January, April, September
Full-time: 3 Years
Master of Business Analytics is a comprehensive, industry-relevant programme designed to incorporate three essential domains; business analytics, information technology and business innovation. This programme provides the necessary intellectual underpinning theories and practice in business analytics and business-related areas to enable holistic learning.
Intakes: January, March, May, July, September
Full-time: 1 Year
Part-time: 2 Years
This exciting and high-impact communication programme is designed to produce employable industry-ready graduates in Corporate Communication and Public Relations. This innovative, holistic, and creative programme works closely with industry practitioners to reinforce knowledge learnt in the classroom in project-based learning.
Intakes: January, April, September
Full-time: 3 Years
The Bachelor (Honours) in Finance programme aims to train multi-talented Banking & Finance graduates by providing strong grounding in a diverse range of subjects comprising Accounting, Banking, Fintech, Investment, and Quantitative Methods to meet today’s industry demands. This also includes specialized training and skill development in long-term national priority areas; an intensive two-semester applied project in addition to an internship with securities firms. Students will also be well-prepared to transition into higher-level professional qualifications such as the Chartered Financial Analyst (CFA) and the Chartered Banker (CB) offered by the Asian Institute of Chartered Bankers.
Intakes: January, April, September
Full-time: 3 Years
