Overview
| Course Code | BUS5024 |
| Synopsis | This subject aims to provide an advanced knowledge and understanding of the concepts and tools for competitive strategy. It focuses upon the evaluation of hospitality business from a competitive perspective within the domestic and international hospitality sectors in which they operate. Case studies, industry-related projects, and seminars are used to assess a variety of hospitality organisations. |
| Learning Outcomes |
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| Delivery Mode | Face-to-face |
| Duration of Study | 12 September 2024 to 10 January 2025 (14 weeks) |
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Entry Requirements
At least Pre-University Qualification or a minimum of 3 years relevant working experience
Age
21 years old and above
Language Proficiency
Credit in SPM English or Equivalent
Scholarships and Financial Aid
For more information about the scholarships and financial aid, please visit the SEG Scholarships website.
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