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Do you have a BIG idea? Are you set on building a business from the ground up? It is not just about preparing a great business plan and mastering the pitch to investors. Entrepreneurs don’t follow a career path – they make their own. Drive and determination are key qualities that make a successful entrepreneur; and at Sunway University, we provide the resources and support to help you realise your full potential and propel you towards your goals.
Intakes: January, April, September
Full-time: 3 Years
The Bachelor of Science (Honours) in International Business programme equips students with essential knowledge in the area of international business. Business today cannot remain domestic for two main reasons. First, your competitors come from around the world. Whether you are a watch maker, a restaurant owner, or a retailer, you will find global companies who are your competitors at your doorstep. Second, your consumers compare you with global options and standards. To survive and thrive, you need a better understanding of international business.
Intakes: January, April, September
Full-time: 3 Years
Communications and Media are an ever growing and changing part of the world we live in. Be it Netflix, Facebook, Instagram, your favourite online game, or an interactive installation you just saw in a museum, media messaging is a part of your life. Today, these messages are formulated around narratives. In all forms of media, we see the shaping of messages through the narratives of branding. We will investigate these concepts of media through this framework of narratives. We will look at how contemporary media has developed narratives as an organising principle and what that means for society.
Intakes: January, April, September
Full-time: 1 Year
Part-time: 2 Years