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The Doctor of Philosophy (PhD) in Hospitality and Tourism at Sunway University is a PhD by research programme. PhD students at the School of Hospitality and Service Management can delve into a research topic which they are passionate about and is relevant to the field. For those pursuing a career in the hospitality field, PhD research can be of significance to the student's current or future employment. It can also contribute to new knowledge in specialized fields related to hospitality, tourism, and the service sector industries.
Intakes: Rolling Intake
Full-time: 3 Years
Part-time: 4 Years
Communications and Media are an ever growing and changing part of the world we live in. Be it Netflix, Facebook, Instagram, your favourite online game, or an interactive installation you just saw in a museum, media messaging is a part of your life. Today, these messages are formulated around narratives. In all forms of media, we see the shaping of messages through the narratives of branding. We will investigate these concepts of media through this framework of narratives. We will look at how contemporary media has developed narratives as an organising principle and what that means for society.
Intakes: January, April, September
Full-time: 1 Year
Part-time: 2 Years