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Displaying 1 - 3 of 3 Courses

Bachelor of Arts (Honours) in Advertising and Branding

School of Arts
Undergraduate
The Bachelor of Arts (Honours) in Advertising and Branding degree programme aims to nurture creative thinkers with the skills and knowledge to investigate, analyse, conceptualise and present visual information and creative ideas. Students will acquire the necessary depth and breadth of specialised and contextual knowledge to address a range of appropriate advertising problems in industry.
Intakes: January, April, September
Full-time: 3 Years

Bachelor of Arts (Honours) Design Communication

School of Arts
Undergraduate
The 21st century communication designer is one who not only develops a message content for printed or electronic media, with emphasis on aesthetics in media, but also has the ability to create new media channels to ensure the message reaches its target audience.
Intakes: January, April, September
Full-time: 3 Years

Bachelor of Science (Honours) Marketing 

Sunway Business School
Undergraduate
This specialised degree is a dynamic programme encompassing the multifaceted components of marketing. Central to the programme design is a focus on understanding consumer behaviour as a driver of product design, distribution, communication, and pricing strategy. Through the study of specialised marketing fields such as branding, services, relationship and digital marketing, you will learn how to create value for both a firm and its customers.
Intakes: January, April, September
Full-time: 3 Years