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This specialised degree is a dynamic programme encompassing the multifaceted components of marketing. Central to the programme design is a focus on understanding consumer behaviour as a driver of product design, distribution, communication, and pricing strategy. Through the study of specialised marketing fields such as branding, services, relationship and digital marketing, you will learn how to create value for both a firm and its customers.
Intakes: January, April, September
Full-time: 3 Years
Our Diploma in Performing Arts interdisciplinary curriculum covers two major disciplines: theatre and film. Over two years, students rigorously develop their knowledge and hone their fundamental skills in relation to both disciplines: onstage, backstage, in front of the camera, and behind the scenes. Students are supported by a diverse, experienced and dynamic faculty who reflect today's industry practices. Apart from lectures, students also learn through demonstrations, practical sessions, tutorials, viewings, discussions, performances and field trips. Students are encouraged to find a voice and be critical of their work. They also have ample opportunities to create for the here and now.
Intakes: April
Full-time: 2 Years
The Master of Philosophy (MPhil) in Business Administration programme is a full research degree that aims to expand student's research knowledge to conduct independent research in different areas of Business. In addition, students are encouraged to develop new ideas or employ well-thought-out methodologies to produce research that has substantial theoretical and practical contributions.
Intakes: January, July
Full-time: 2 Years
Part-time: 3 Years