BSc (Hons) Business Studies

Overview

This programme caters to those who wish to join the business profession with a particular emphasis on understanding customers and their preferences. You will develop a broad understanding of business organisations and learn how businesses develop strategies, make decisions, allocate resources, and manage risks and uncertainties in this globally competitive business environment. Using real and simulated business scenarios, you will be exposed to the challenges of decision-making faced by businesses.

Apart from gaining theoretical knowledge, you would be able to explore the practical, analytical and strategic planning skills required to create value for both businesses and their customers. This programme aims to equip you with analytical and critical thinking skills, necessary for every employee in this global economy. The internship experience incorporated into the programme would also consolidate your learning as you apply theories into practice, and prepare you to enter the workforce.

On successful completion of the programme, graduates will also be awarded a degree from Lancaster University. They will be awarded two certificates, making them graduates of both Sunway University and Lancaster University.

Image
Sunway University & Lancaster University Logos
Intakes
January, April, September
Duration
3 Years (full-time)
Career Prospects
  • Chief Executive Officer
  • Chief Marketing Officer
  • Product Manager
  • Business analyst
  • Business Development Manager
  • Project Manager
  • Supply Chain Manager
  • Client Relationship Manager
  • Business / Management Consultant
  • Market Research Analyst
  • Business Process Manager
  • Account Manager
Estimated Annual Course Fee
  • RM36,000
    for Malaysian students
  • USD8,257
    for international students
International students must pay their fees in RM equivalent. The USD here is just an indicative/estimation and subject to the prevalent exchange rate

Programme Structure

Year 1

Business Law
Digital Business
English for Business
Fundamentals of Accounting
Fundamentals of Business Finance
Fundamentals of Economics
Principles of Business Analytics
Principles of Entrepreneurship
Principles of Management
Principles of Marketing

Year 2

Business Intelligence Applications
Human Resource Management
International Finance
Marketing Management
Operations Management
Supply Chain Management

Year 3

Business Ethics and Sustainability
International Human Resource Management
Internship/ Business Consultancy Project/ Launching your Future Start-Up
Strategic Management
Sustainable Business
Technology Management
Stream Electives (Choose 4)

Streams 1, 2, 3, 4, 5 & 6 (Electives)

  • Choose any 2 streams (4 subjects) 
  • Do not mix the stream subjects
StreamSubjects
Stream 1 - Marketing Management
  • Consumer Behaviour
  • Digital Marketing
StreamSubjects
Stream 2 - International Business
  • International Business
  • International Marketing
StreamSubjects
Stream 3 - Organisational Behaviour
  • Organisational Behaviour and Cultural Management
  • Leadership in the Age of Complexity
StreamSubjects
Stream 4 - Project Management
  • Project Management
  • Quality Management
StreamSubjects
Stream 5 - Transformative Innovations
  • Entrepreneurship and Innovation in the Global Context
  • Product Innovation and Commercialisation
StreamSubjects
Stream 6 - Business Analytics
  • Data Analytics for Business Decisions
  • Web and Social Media Analytics

Additional MOHE compulsory General Studies subjects

 

For Local Students

  • Appreciation of Ethics and Civilisation
  • Philosophy and Current Issues

 

For International Students

  • Appreciation of Ethics and Civilisation
  • Malay Language for Communication 2

 

For All Students

  • Bahasa Kebangsaan A (applicable to students who did not sit for SPM or did not obtain a Credit in SPM Bahasa Melayu) OR Critical Thinking
  • Communication Skills
  • Community Service for Planetary Health
  • Entrepreneurial Mindset and Skills
  • Integrity and Anti-Corruption
Image
Student studying

Entry Requirements

STPM

Average C or CGPA 2.00 (minimum 2 principals)

A-Level

Minimum 12 points (Minimum Grade D in at least 2 subjects)

Note: For A-Level points calculation

A = 10 points

B = 8 points

C = 6 points

D = 4 points

E = 2 points

Australian Matriculation

ATAR 55

Canadian Matriculation

55%

Monash University Foundation Year

55%

Sunway Foundation in Arts

CGPA 2.0

Sunway Foundation in Science Technology

CGPA 2.0

*Sunway Diploma

CAVG 50% or CGPA 2.0
* Students may obtain advanced standing if credit transfer requirements are met.

Unified Examination Certificate

Maximum 28 points from 5 subjects (all grade Bs) and a Pass in Mathematics subject

International Baccalaureate

Completed with minimum 24 points (excluding bonus points)

APEL.A

An APEL.A Certificate (APEL T-6) (Recognition of Prior Learning) 
(Click on this link for further information on APEL.A)

Specific Requirements

  • Pass in Mathematics at SPM or its equivalent
  • Any other qualifications will be considered on a case-to-case basis

Additional Requirements for Certain International Students

International students or candidates from certain countries that want to take some Sunway University degree programmes (for example programmes in partnership with Lancaster University) will need to take and pass our online six-month International Preparatory Programme (IPP). This is a requirement to enrol on a Sunway degree programme that also leads to a degree awarded by Sunway’s partner institution. Students are required to pass all the subjects with grade C or above to progress to the degree programme.

English Language Requirements

  • IELTS or equivalent 6.0
  • MUET Band 4
  • SPM English B3 or B+
  • UEC English B4
  • O-Level English (1119) Credit
  • Sunway Intensive English Programme (IEP) Pass Level 4 with minimum 65%
  • ESL/English Satisfactory level in Pre-University programmes, where the medium of instruction is English

Scholarships and Financial Aid

For more information about the scholarships and financial aid, please visit the SEG Scholarships website.

I Love SU art installation

Ask a question

If you’d like to know more about studying at Sunway University, we’d love to hear from you.

Submit an enquiry

We’ll find the answer and email you back.

Ask us now

Call one of our course specialists

Monday to Friday: 9am - 5:30pm MYT

Call +6 (03) 7491 8622