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BSc (Hons) Information Systems (Business Analytics)

BSc (Hons) Information Systems (Business Analytics)

School of Science and Technology

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JPT/BPP(U)(N/482/6/0087/PA5803)09/20
 

About The Programme

The BSc (Hons) Information Systems (Business Analytics) focuses on its study of technologies and analytical skills, with core subjects on data mining, business intelligence, knowledge management, social media analytics, big data analytics in the Cloud and others.

The emergence and advancement of multimedia, social media and the Internet is fuelling exponential growth in data captured by enterprises. Harnessing and analysing massive data creates significant value for organisations and it has become the basis for their decision-making to achieve greater efficiencies and innovation. This means that graduates with business analytics skills are in high demand across the globe.

Internship and capstone project are incorporated into the programme. During their studies, students will solve practical and real-world problems of companies utilising data sets in the presence of analytics experts. Through our strong alliance with SAS Institute, students are also awarded an additional joint-certificate in Business Intelligence and Data Mining from SAS Inc. USA. This industry-linked certificate will be an added advantage for the students, making them very employable graduates.

Validated by:


Intakes:
January, March & August

Duration:
3 Years (full-time)


Career Prospects

  • Chief data scientist
  • Forensic experts
  • Chief knowledge analyst
  • Business intelligence manager/specialist/architect/consultant
  • Customer segmentation specialists
  • Credit scorecard specialists
  • Chief Social Media scientist
  • Business information system architects

 

Programme Structure

  • Principles of Marketing
  • Computer Fundamentals
  • Programming Concepts and Problem Solving
  • Linear Algebra & Applications
  • English for Computer Technology Studies
  • Programming Principles
  • Database Fundamentals
  • Principles and Practice of Management
  • Introduction to Statistics
  • Analytics Engineering
  • Data Mining and Knowledge Discovery Fundamentals
  • Information Systems Concepts
  • Database Management Systems
  • Communication Skills
  • Social and Professional Responsibilities
  • Social Media Analytics
  • Applied Statistics
  • Information Systems Analysis and Design
  • Visual Analytics Techniques for Business and Science
  • Web and Network Analytics
  • Business Intelligence Systems
  • Big Data Analytics in the Cloud
  • Knowledge Management
  • Data Mining and Knowledge Discovery
  • Internship
  • Project Management
  • Capstone Project
  • Problem Solving using Analytics Tools
  • Advanced Business Analytics

For Local students:

  • Islamic and Asian Civilisations
  • Ethnic Relations
  • Community Service
  • Bahasa Kebangsaan A (applicable to students who did not sit for SPM or did not obtain a Credit in SPM Bahasa Melayu)
     

For International students:

  • Malay Language for Communication 2
  • Malaysian Studies 3
  • Community Service
STPM Average C+ or CGPA 2.33 (minimum 2 Principals)
A Level CC / CDE (minimum 12 points )
Australian Matriculation ATAR 60
Canadian Matriculation 60%
MUFY 240 (60%)
Sunway Foundation in Arts CGPA 2.3
Sunway Foundation in Science and Technology CGPA 2.3
UEC Maximum 26 points from 5 subjects (all Grade Bs including Mathematics)
IB Completed with minimum 25 points (excluding bonus points)


Other Qualifications
Any other qualifications will be considered on a case-to-case basis


Mathematics Requirements:
SPM / O-Level: Credit
 

English Language Requirements

TOEFL 550 (paper-based), 213 (computer-based), 80 (internet-based)
IELTS 6.0
PTE Acedemic 50 overall (minimum 46 in each skill)
MUET Band 4
SPM English B3 or B+
UEC English B4
O-Level English (1119) Credit
Sunway Intensive English Programme Pass Level 4 with minimum 65%
ESL/ English Satisfactory level in Pre-University programmes where the medium of instruction is English
Cambridge English (Advanced) Minimum 67

 

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